Thursday, November 8, 2012

+city Innovation


Upon entering the city, the parking was full. The closest spot available to Le Nuit Blanche was a half hour away. The drive there took nearly an hour. After all this waiting, I was greeted by the one thing I hate most about Toronto, the crowded streets and a confusing landscape to try to navigate my way around. However, after this entire struggle, I was pleasantly surprised when I got there. The art was amazing, and although I had promised myself I would not dare attempt going to Le Nuit Blanche until after graduation when I would be able to stay awake at the less crowded times of the night I was rather happy I went. However, after walking half an hour through crowds to get there, the first thing on my mind was to sit down, take a break, and figure out where to go look first.
            It was this impulse to have a break that caused me to wonder into the Metro Hall, Rotunda on 55 John Street that night in Toronto. What I saw upon entering was simply four performers standing in front of an audience, saying what to me sounded like nonsense sentences. On the walls were two circles with dots, which changed constantly. It was some kind of performance art. The sign informed me that this was +city, an interactive installation.
            After listening to these seemingly nonsense sentences for what felt like forever, I was about to give up and go back out into the crowded streets. However, one of the performers began to introduce the group as +city, he began to explain what was happening. These sentences were related to social media.
            The circles, which had caught my attention from the moment I walked in, were ever changing biased on the Tweets the group received from Twitter. All the audience had to do was send ideas to #snbTO and #pluscityTO Twitter hashtags. These ideas were then acted out on the stage as improve performances. Upon hearing this description I knew that this is what I had travelled to Toronto to see. This was the event I was looking for.
            The audience was not asked to put down their phones, but rather encouraged to do as they do in their everyday lives. There was no requirement that the person responsible for the tweet even had to be within the room. After leaving the area, the viewer still carried with them, through social messaging, the power to change what was happening on stage. The viewer was being transformed, in a way, into an artist, painting the dots onto the circle as they send out Twitter messages to the actors on stage.
            The idea of this is very unique, especially within the setting of Le Nuit Blanche. The large crowds, which annoyed me, brought power to the performance, even if the people in the crowds knew nothing about art. Everybody from the artist and art student, to the drunks that simply go to get drunk and wander aimlessly through the crowds until they are taken away in an ambulance, were able to change this art piece.
            This piece also had the ability to interact with other works around it. All it would take to make this happen would be to have a viewer leave the show, view another piece, and tweet about it. A person could be braving the crowds, viewing a piece, such as Green Invaders, and simply tweet about these adorable little alien figures. At this point in time, the conversation on stage would switch, and the improve actors attention would suddenly be focused on a conversation about these aliens. All of this can happen without the individual responsible for it even being present in the same room.
            However, there was a flaw with this design. It was cold out, and there was seating within the building. This lead to the vast majority of the crowd being elderly, people who would not likely grasp the idea of a tweet having the ability to change the performance, and perhaps people who were not even aware of what Twitter is. The building was also out of the loud crowds, and not a single loud, drunken individual appeared to be present. This was likely largely in part to the security guard standing by the entrance, controlling the flow of the crowd within the event. This security presence could have also possibly been the cause for the lack of younger individuals present within the event, as many seemed to be there for a good time rather than for the art.
            These flaws are also, in many ways, the cause for the success of the event. As it unfolded, all of the members of the audience were able to see what was going on, thanks to the seating. There was no issue with somebody to tall standing in front of somebody to short. Also, if the event were taking place in an area not controlled, the odds are that it would have been too loud to hear the performers. These elements needed to be controlled in order for this event to be a success. These limitations, however, could have easily been avoided. If there had been signs throughout Le Nuit Blanche with an explanation of the event, and what one would have to tweet in order to change the flow of the discussion, the event would have been much more lively. Another solution to this problem could have been to have a second stage outside, or at least a screen projecting the event out into the crowds in order to draw more attention to what was occurring within the walls of the building.
Overall, the ability of +city to mix the cultural innovation with a comedic performance is something that should be respected. The group responsible managed to come up with an innovative way to bring this popular culture innovation, Twitter, to the stage of a performance. This mix of popular culture and art is something that does not happen very often, and defiantly something that should be seen more often. This mix could, potentially, have the ability to interest a newer, younger generation in the world of art.
            If given the opportunity to see an event by +city, I highly recommend taking the opportunity to do so if interested in the connections between the everyday mundane acts and art. Twitter is one of the most popular forms of social networking available, with many weird tweets available. By simply attaching a hashtag, the audience becomes artist, being given a hand in creating the performance that is unfolding before them. Art such as this is sure to attract new, younger audiences, introducing them to the art world. This is important, as for art to survive there needs to be people who are interested in viewing it. If nothing else, the colourful projection on the wall attracted an audience, and the interactive, random aspect of the performance itself is what kept the viewers watching.

Here are some photo's from the event, and I hope everybody has an opportunity to see a performance by them.

These are the performers.
 This is a close up of them.
 This is another image of them.
This is the interesting pattern, the colours change as tweets are received.